We’re getting a huge turnout,” Williams said.Īn online store selling branded WonderSpark Puppets gear and memberships, which offer video library access and live weekly puppet chats, and a WonderSpark Puppets insider newsletter have also been launched to generate revenue. They present online lectures and workshops for fellow puppeteers. With those streaming plans coming to fruition with the start of live streaming on March 17, Williams and Briggs believe it’s their duty to help others – puppet theatre is a close-knit community in New York City –facing similar challenges. Weekly live puppet shows are carried on Facebook on Fridays at 11 a.m., do-it-yourself puppet workshops, Monday through Friday, at 4 p.m., and Saturday and Saturday, 10 a.m. “We quickly adapted our business to streaming shows and doing live workshops with the idea of growing our online community, offering services that would sustain us through the long term,” Williams said. Online tutorials were a major source of vital information. So the Western New Yorkers immersed themselves into learning how to become professional streamers, with an emphasis on the financial aspect that involves seeking donations, sponsorships and business support. “But we didn’t know streaming,” he added. Williams is a filmmaker, creator of four documentaries about puppetry and has also worked on the production side of major network television dramas. Briggs also studied Puppetry Arts at the master’s level at the University of Connecticut. Briggs have undergraduate degrees in Fredonia’s former Media Arts program, so they knew the technical aspects of film and television production. It was time for the WonderSpark team, which had grown to five performers, to pivot away from on-site performances, at least temporarily, to live streaming. “The puppet company’s entire income just evaporated,” Williams said. WonderSpark’s scheduled bookings dried up almost overnight. Our flexibility, where we can go anywhere in this city that has nothing but small spaces, is how we established ourselves as a mobile theatre,” he said.īut the puppet theatre scene was upended when New York City, whose more than 1,000 schools and countless libraries and museums regularly host live puppet shows, became the epicenter of the COVID-19 pandemic. “We’re small enough we can go into any small apartment in New York City or any classroom or library. He’s found that, in many cases, puppet theatre is often the first exposure children have to live theatre.īeing nimble, as well as passionate about the art of puppetry and performance, was an integral part of WonderSpark Puppets’ winning formula. “In New York, it’s very popular to have entertainers come into your space schools bring in different storytellers, magicians or anyone who can give some kind of awesome performance,” Williams explained. There’s so much happening, in local theatres around the country, on Broadway and off-Broadway, in schools and on the Internet,” Mr. “Puppetry is alive and well in fact, we’re in a renaissance right now. Children watching a streamed WonderSpark Puppets show from their home. Puppet shows have also been presented internationally. WonderSpark Puppets has been phenomenally successful, growing to perform as many as 400 shows a year – in theatres, libraries, museums, schools and stores and even at children’s birthday parties. The couple established WonderSpark Puppets 10 years ago to present live puppet shows in New York City to audiences of all ages. With the entertainment industry in New York City grinding to a halt due to the coronavirus pandemic, a pair of Fredonia graduates, Chad Williams, ’03, and Lindsey “Z” Briggs, ’01, made a quick turn in their livelihood, transitioning their puppet theatre company to live streaming. Lindsey “Z” Briggs, ’01, with children and "The Little Red Hen" at a previous show in Bryant Park (photo by Jane Kratochvil).
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